by mike | Sep 21, 2016 | Recent Projects
Junk King is not only “Americas Greenest Junk Removal Service”, they are also extremely aware of the importance of brand identity in their advertising and marketing efforts. When one of their newest franchise owners wanted to use is personal vehicle to help promote his location, he knew he needed a sign company that specialized in brand compliance to get the job done! Based on the reputation of Monarch Sign & Graphics for strict compliance with brand specifications, we were the natural choice for the project. The immediate need was for a set of over-size custom vehicle magnets to maximize the available space on the driver and passenger doors of the bright red Hummer H3. Measurements were taken and designs were created following the brand guidelines provided to us by the Junk King corporate offices. When the designs were completed, we submitted them to the local franchisee and corporate marketing for their approval. With no changes required, we moved to the production phase of the project. Digitally printing the image to high quality vinyl using our HP 360 Latex Print, we followed with a UV protective over-laminate to provide protection not only from incidental scratches, but from UV fading as well ensuring a maximum return on investment. At a massive 30″ x 24″, every bit of space available was used to ensure the highest visibility possible. During the course of production, the new business owner decided he needed some advertising on the back of his H3 Hummer also, but given that most of the rear of the vehicle was occupied by the spare tire mount, he was unsure of...
by mike | Sep 19, 2016 | Industry News
Synergeant is known as a leader in the world of business, financial, and consulting services. By focusing on growth using a unique and innovative approach to small business strategies and their world class accounting services they take the guess work out for business owners, leaving their clients with little to worry about and free to run their business. When the local entrepreneur for Synergeant Business Consulting opened his office in Magnolia, TX, he knew that attending trade shows, conferences, and other events would be one of the fastest ways to get the word out about his business. While attending these events, he wanted to ensure a better impression was made than just a blank table and chairs. The desired display needed to be vibrant, prominently display their company logo, and detail key services offered. Among other requirements, it also needed to be portable enough to go on an airplane as carry-on luggage for expos that were just a bit too far to conveniently drive to. Now that the idea had been developed, he began his search for a company that could produce the product to his exacting specification; he quickly found Monarch Sign & Graphics. During our initial consultation, we discussed what was required as the end result and immediately knew the perfect product lines to present. With several options to choose from, the choices were narrowed down a couple of choices, with the ultimate decision being a retractable pop-up banner. Using our design software, we worked closely with the client for the ultimate design that would attract attention, the final result was even better than initially envisioned… ...
by mike | Sep 5, 2016 | Industry News
Most of us have walked into a business and seen their logo prominently displayed behind their reception desk. Or in their conference room, waiting area, or some other highly visible, high impact area? These signs, most commonly referred to as Lobby Signs or Reception Signs are extremely powerful at reinforcing your companies brand and giving clients that “WOW” factor when they visit your facility. That is exactly the statement that Kindred Hospital was looking for at their main entrance. With an otherwise bare wall behind their reception desk, it created a very stark welcome for their visitors and patients. By adding their logo in full color, and taking up most of the wall, they now have a much warmer first impression! While this wall sign was created using acrylic that was custom painted to match their brands specific colors, there are many materials and options available to create that “one of a kind” look to give your business brand memory. From wood, to metal, to high end plastic; illuminated or not illuminated, there are materials and choices to fit any décor, and most any budget. Typically, most folks want to know how exactly these types of signs are installed with such precision; perfectly mirroring a company’s logo, not only in the aspect ratio of the designs and text, but the alignment of everything as well. While computers and specialize equipment gets us a long way, it is the artistry of both the graphic designer and the dedicated production team that really make these signs come alive. While the entire process can be quite lengthy for a single article, we...
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