When you need to insure your life, home, business, car, boat, or RV, you head to the Vincent Strother Farmers Insurance Agency at 413 Meyer Street in Suite B. With a combined three decades of experience in the business, the friendly staff at this office works hard to ensure that you get the right policy to meet all your needs. When the company’s management team contacted our business sign specialists, it needed help with rebranding signs for insurance agencies in Sealy, TX.
Because Farmers Insurance had undertaken a nationwide rebranding process that now presents its iconic logo with a more contemporary flair, our client had to change the signage at the location to meet the business’ brand standards. When we met with the team to discuss the scope of the project, we narrowed down three distinct product update requirements.
- Building sign.
- Window graphics.
- Hanging panel sign.
Replacing an Old-fashioned Neon Sign with a Modern LED Channel Letter Setup
In the past, internal neon lighting was a standard in the industry. But because LEDs are so much more long-lived and economical to operate, the majority of business clients now move to these products. The insurance agency was no exception. We removed the old sign and properly disposed of it. Next, we designed, manufactured, and installed the new channel letters that are internally lit with LEDs and perfectly encapsulate the new brand message.
Bringing Window Graphics up to Brand Standards
As you might imagine, the window graphics and associated lettering that the client had in place no longer met the standards of the company’s new branding. Since we were already working at the location, we removed them, cleaned the glass, prepped the surface, and applied compliant vinyl lettering and graphics. The window and the building signs now tag team in their marketing and branding efforts.
Redoing the Board Portion of a Post and Panel Sign
This attractive attention getter is fundamental for reeling in foot traffic. The old board featured a thin aluminum sheet that sustained some damage over the course of time. We replaced it with a sturdier 1/8-inch-thick panel that we clad with imprinted vinyl according to Farmers Insurance brand integrity standards.
It is fair to say that the project was a resounding success. Rebranding signs for insurance agencies in Sealy, TX, calls for a concerted action that takes place in the briefest time span possible to make sure that there is always adequate signage on site. Our business sign experts succeeded in doing so – and having it look great!
Monarch Sign & Graphics…Transforming images since 2014!!!